Tales of our Quests and Campaigns:
News from the front lines of transmedia...
4.17.13: Frequent Quixotic collaborator Archaia Entertainment has received two nominations for the 25th Annual Will Eisner Comic Industry Awards (“The Eisners”). The nominations were “Best Publication for Kids (ages 8-12)" for Spera Vol. 1 by Josh Tierney, The winners will be announced during a ceremony to be held during Comic-Con International in San Diego, California this July. Our most sincere congratulations to our friends at Archaia and their esteemed nominees!by Chris Eliopoulos and Nate Cosby (our old editor on IMMORTALS: GODS & HEROES) and “Best Publication for Teens (ages 13-17)” for
4.6.13: New York Times best-selling graphic novel author and Meteor Entertainment (Hawken) president Mark Long (The Silence of Our Friends) and Oscar®-winning writer/director Christopher McQuarrie (The Usual Suspects) team up with Quixotic Transmedia to launch RUBICON, an original graphic novel that reimagines one of the greatest movie epics of all time:The Seven Samurai. Developed as an homage to Akira Kurosawa’s peerless masterpiece, Rubicon is the story of a paramilitary SEAL team who defend a remote mountain farming village in Afghanistan from the torment of marauding Taliban. Rubicon blends timely themes of fate, hope, and courage with relentless action into a triumphant tale of honor won with loyalty and death. This powerfully realized book is co-created by SEAL Team VI and Red Cell veteran, Dan Capel and masterfully illustrated by newcomer Mario Stilla. In addition, the book features a foreword by New York Times best-selling author and the original Commanding Officer of Seal Team VI, Richard Marcinko (Rogue Warrior).
The graphic novel is being published by Archaia Entertainment, two-time Eisner Award winner for Best Graphic Album New. Quixotic Founder Joe LeFavi facilitated the Rubicon deal for Archaia, and will serve as executive editor on the book and transmedia producer of the creative collateral included with every book, including reproduction tactical maps, commendations, citations, and private correspondence. The limited-edition slipcase edition will launch in the direct and book trade markets this July with a convention-exclusive pre-press debut at San Diego Comic-Con International 2013. Pre-orders for the book are available now via Archaia's online store. Check out the full pres release here.
3.2.13: Moderated by Quixotic Founder and Hawken: Genesis executive editor Joe LeFavi, Meteor Entertainment packed a room at Seattle's Emerald City Comic-Con to announce their latest and greatest news on all things Hawken. During the panel, Meteor announced a partnership with Mighty Fine, the popular fashion company, for an exclusive line of Hawken apparel. Check out the latest gear on the website. Meteor also announced Hawken Art Attack, an ongoing VIP art exhibition featuring concept art by Khang Le and original interpretations of Hawken from artists Camilla d’Errico, Weirdo, Brook Meinhardt, Andrew Bawidamann, Dear Earthling, and Justin Hampton. The show, curated and organized by Wolfram Productions, took place at Vermillion Art Gallery in downtown Seattle. More art exhibits with more A-list artists are planned throughout the year during major conventions and events.
3.1.13: Quixotic Transemdia happily announces the release of HAWKEN: GENESIS, the long-awaited graphic novel anthology inspired by the award-winning mech FPS Hawken from Meteor Entertainment and Adhesive Games. Produced alongside DJ2 Entertainment and published by Archaia Entertainment, HAWKEN: GENESIS is the narrative prequel exposing the world’s vast mythology motivating the war in-game. While Genesis is designed as a stand-alone reading experience for general science fiction fans, the book is intended to doubly serve as crucial narrative context that enriches the gaming experience for the many users of the hit free-to-play game.
To achieve this goal, Quixotic designed a comprehensive publishing and promotional strategy that established such a vast mythology in three key stages:
The first stage is crafting an original narrative core to the world, which documented the origins of the iconic game setting. Tracking the rise and fall of the first planet terraformed and governed by corporate interets, we watch as the friendship between two men shape the fate of this planet and its people. The story is designed to ground Hawken's sci-fi vision of the future in relatable human drama, all while tapping into the wish fulfillments and escalating stakes driving the events in-game.
The second stage is an ambitious 22 pages of in-depth interstitial content, immersing the reader in a richly textured and dense mythology that heightened the realism and believability of the world. Creating an original character as a narrative thruline for the interstitials, an underground news reporter curates everything from scientific journals and encrypted military files to celebrity profiles and tourism pamphlets... all for the reader to enjoy.
The third stage is a targeted marketing campaign incentivizing readers into becoming invested gamers. Quixotic designed the book as an anthology, which included four stand-alone short tales intended as promotional digital comics. Brokering an exclusive relationship with ComiXology for maximum exposure and distribution across multiple platforms, the free comics would raise awareness for the brand shortly before the game's release. Each digital comic also included free in-game credits, incentivizing readers to register and play the game after granting them with a richer understanding and appreciation of the world itself.
Together, these components were fluidly interwoven into a dynamic narative vehicle to explore the world of Hawken. And we're proud to report that critics and fans alike have unanimously embraced the book with rave reviews, many of which noting our world-building interstitials as a key factor in the book's success.
Likening the quality and execution of our transmedia production to comic legends such as WATCHMEN and LEAGUE OF EXTRAORDINARY GENTLEMEN, our radical publishing and promotional strategy for the HAWKEN brand has become an incredible case study on multiple levels. We're proud to stand alongside Meteor, DJ2, and Archaia during this incredible victory, and we look forward to producing more books with these fine creative individuals for years to come.
Please order the book today and enjoy a sampling of our amazing reviews below:
"The details contained in the narrative and in the meta data show intensive research and careful construction of consistency for the historical context of Illal, and its tragically ambitious characters...There’s no doubt that an admirable amount of work and detail-oriented inspection of the combined elements of HAWKEN went into making the book, and the quality shows at every turn. This may be the key to appealing to both gamers and comics readers. Gamers are used to high-quality graphics and intelligent world-building in their often expensive products, meant to bring hours of interaction and entertainment home with them. Comics readers are expecting strong story-lines, identification, and a subtle use of suggestion to create imaginative realities. HAWKEN toes the line between these demands, without taking short cuts on any of the features the two groups might be looking for. If they find that the overlap is fairly wide between sci-fi gamers and sci-fi comics readers, all the better, but they haven’t made any foolhardy assumptions that would jeopardize the balance of the hybrid they’ve created. HAWKEN is a graphic novel produced with a lot of confidence about what is both visually and narratively appealing to pop culture right now, and poses the suggestion that total immersion in a narrative world is a common feature of both gaming and comics. It’s a bold suggestion, and one they argue well through fluency in the comics medium." The Comic Beat
"Sometimes, these types of projects align themselves in perfect sync with one another. When this happens, worlds are enhanced and fans gain new perspectives into the things they love. Yes, things can fall flat when [entertainment brands] crossover into a new genre. But Hawken: Genesis avoids doing so, instead showing the potential for such expansions. The book welcomes everyone into its world, not just the gamers. And for doing so it’s hard to imagine that readers won’t want to transition over to the game when finished reading." Nerdspan
"This graphic novel has had one of the more interesting journeys that I can think of in recent years... I was sucked into the world big time and it definitely made me want to check out the game, but even more so it made me want to read more about the world. It leaves you feeling as if the story is actually just beginning, rather than coming to end." Comic Bastards
"Hawken includes betrayal amongst friends, shady political maneuvering, and a planet at war. The plot details are woven together intricately to provide a great stand-alone story as well as a perfect entry-point into the online game." Geeks of Doom
"I was pleased with the cohesiveness of this story even with the long list of authors involved. The success of this story is a direct reflection of their efforts as a team and deserves to be mentioned." PopCults
11.18.12: Quixotic is thrilled to report yet another record-breaking success on Kickstarter! Reaching their initial funding goal of $12,000 in less than 24 hours, Brotherwise Games has raised a whopping $215,056 in 30 days for BOSS MONSTER, becoming the #1 most funded campaign for a collectible card game, and the #12 highest grossing tabletop campaign in Kickstarter history.
Consulting Brotherwise Games on the production and promotion of their campaign, Quixotic aided in their overall pitch and presentation, the selection and structure of their reward tiers, and their brand messaging to their target audience -- within both Kickstarter and the media at large. Then after the launch of their campaign, we orchestrated an aggressive marketing campaign that courted the opinion leaders and forum communities of indie gamers and the geek chic in mainstream pop culture. Game demos and street teams at gaming and pop culture conventions such as IndieCade and New York Comic-Con. A West Coast game demo tour, hitting almost 20 stores within 30 days in key gaming cities such as Los Angeles, Pasadena, Costa Mesa, San Diego, Seattle, and Portland. And a wide-scale social media campaign for geek and gamer news sources, attracting the attention of key influencers such as Geek and Sundry, Nerdist Industries, ICv2, Board Game Geek, Futilie Position, ComicBuzz, Fruitless Pursuits, N4G, GameFaq, Successful Nerd, Video Gaming at 30, En World, Game Bugle and more.
We confess, our job was easy. BOSS MONSTER is an extraordinary game. Players around the world embraced the nostalgic theme, great art, and unique dungeon-building gameplay. Yet even such a promising new brand can use a friend in scupting the right campaign and effectively connecting with their audience, so that their ideas do not merely reach the public, but also reach their potential. It was our pleasure championing such a great new addition to the gaming community, and leaving a client 1,792% funded on Kickstarter with almost 5,000 backers and record-breaking numbers certainly does make us and the rest of the gaming industry excited about Brotherwise Games and what we hope will become a fruitful and long-lasting career. Check out BOSS MONSTER on its official website and pre-order the game today, which is now slated for a Summer 2013 retail release.
11.14.12: Quixotic is happy to announce that M. Elizabeth Hughes is attached as producer on The Thrilling Adventure Hour web series. Hughes comes from a distinguished background in film and new media, most recently serving as the producer of the hit web series Husbands and the line producer for Joss Whedon's upcoming film Much Ado About Nothing and Felicia Day's runaway phenomenom The Guild. Hughes also co-produced the film Drones in 2010, based upon an original script from Acker & Blacker. Hughes joins music video director Chris Stores at the helm, with Ben Acker and Ben Blacker co-producing alongside Nerdist Industries and Quixotic Founder Joe LeFavi as Transmedia Producer.
11.7.12: Quixotic Transmedia is extremely proud to announce our triumphant success on Kickstarter with The Thrilling Adventure Hour. Orchestrating one of the most ambitious Kickstarter campaigns of 2012, Quixotic Transmedia and The WorkJuice Corporation have successfully funded an originial graphic novel, a scripted web series, and a live concert film. Raising $192,873 with over 2,500 backers worldwide, TAH has become the #5 highest grossing comics campaign in Kickstarter history and the #1 most funded campaign for an original graphic novel.
Beginning our 30-day campaign on October 8th, The Thrilling Adventure Hour (TAH) became an instant success. Launching with massive support from the media and a viral video starring Emmy-nominated actor Jason Ritter and rockstar John Roderick, the campaign achieved its first goal in five days, raising $55K for an original graphic novel. Ten days later, a scripted web series featuring the backstage antics of theTAH cast received the green light after raising another $35K. The final stretch goal, a live concert film, was funded with four days to spare before the campaign concluded with almost $193K in the bank on November 7th.
The success of the TAH Kickstarter campaign was largely attributed to the well orchestated campaign, celebrated by Outreach Nerd as one of the top campaigns of 2012. Announcing the Kickstarter campaign during a TAH panel at Comikaze weeks before launch, the fanboy-targeted campaign began the week of New York Comic-Con and ended the weekend of Long Beach Comic-Con. The team also strategically produced three live performances during their 30-day campaign, staging one show in LA during opening weekend, one show in New York at the halfway point, and one show in LA during the final weekend. All of these events served as rallying points to mobilize their fan-base and spread the word via a brush-fire Twitter campaign sparked by TAH cast members and key opinion leaders in the media. News about the campaign was then kept fresh with a daily video endorsement, featuring a new star of stage and screen endorsing TAH and urging their fans to get involved.
The aggressive marketing campaign reached unmatched awareness for a Kickstarter campaign, receiving a profile piece on NPR's All Things Considered and major coverage from sources such as The Hollywood Reporter, The Onion's AV Club, Newsarama, Comic Book Resources, Hello Giigles, Nerdist Industries, Major Spoilers, Broken Frontier, Comic Bastards, Fanboy Comics, Futile Position, Whedonesque, OmniComic, Charged FM, and more. Plus, our viral video campaign, which featured stars such as Paget Brewster, Joshua Malina, and Nathan Fillion, became monetized YouTube videos on their own merits. Best of all, the campaign proved widely successful in promoting the brand itself, with the TAH podcast skyrocketing up the charts with over 220,000 listeners worldwide during the month of the campaign.
We are so incredibly humbled by the Kickstarter community, and we sincerely thank them and the media for their generous support. The graphic novel is slated to debut at San Diego Comic-Con 2013, with the web series and concert film heading into pre-production with filming to begin around Spring and Fall 2013 respectively.
10.18.12: Co-CEOs Johnny and Chris O'Neal of newly minted Brotherwise Games have teamed up with Quixotic Transmedia to produce and promote their 30-day Kickstarter campaign for BOSS MONSTER, a new modern tabletop game inspired by a love for the classic 8-bit platform games of yesteryear.
BOSS MONSTER challenges players to become the apex predators of gaming -- videogame-style “bosses” -- and build side-scrolling dungeons to lure and destroy puny adventurers. Each player must compete with other bosses in the race to build the most lethal side-scrolling dungeon using a series of cleverly arranged minions, traps, and spells. As other players scheme to weaken your defenses, your rising infamy draws more experienced heroes eager to slay you in the name of fame and glory. Will you endure the heroic onslaught? Can your rivals outwit you? Are you a bad enough dude to become the ultimate Boss Monster? Illustrated by talented pixel artists like Katrina Guillermo (Super Apartment Bros.) and Kyle Merritt (EvoCreo), BOSS MONSTER is packed with nostalgia and pop culture references.
BOSS MONSTER is a unique and hilarious all-ages tabletop gaming experience, which mixes the strategy of Magic: The Gathering, the resource management of Settlers of Catan, and the nostalgic fun of your classic RPG dungeon crawl. Illustrated entirely in 8-bit art, BOSS MONSTER is inspired by the golden age of video games. With imagery, themes, and game mechanics that pay homage to those classic side-scrolling adventures, BOSS MONSTER is a delightful twist on the traditional hero vs. boss villain scenario sure to resonate with gamers young and old. If you’ve spent your fair share playing 8-bit bounty hunters, kung fu fighters, and vampire slayers… you're destined to love this game.
Fully designed and ready for mass production, Brotherwise Games is launching their 30-day Kickstarter campaign to raise enough funds to share BOSS MONSTER with the world. Their goal of $12,000 will finance the production and distribution of the complete game kit, containing everything necessary to play the game with 2-4 players. Kickstarter pledge levels range from game pre-orders to exclusive experiences such as inserting your likeness into the game and even designing your own cards included in the initial game kit. Find the campaign today on Kickstarter at: http://www.kickstarter.com/projects/brotherwise/boss-monster-the-dungeon-building-card-game.
10.8.12: Creators Ben Acker and Ben Blacker have teamed up with Quixotic Transmedia to produce a Kickstarter campaign for The THRILLING ADVENTURE HOUR, the popular stage show and Nerdist Industries podcast. Running from October 8, 2012 to November 6, 2012, the 30-day campaign aspires to usher the hit show into multiple forms of media including a graphic novel, motion comic, web series, and concert film. Over the years, The Thrilling Adventure Hour (TAH) has become a national phenomenon with monthly sold-out performances, a popular podcast, and a line of TAH-inspired merchandise from decoder rings to martini glasses. With more than 100 consecutive shows under its belt, the TAH brand is celebrating its eighth birthday with a natural and eagerly awaited step into other facets of entertainment.
The initial goal for the Kickstarter campaign is a hardcover graphic novel that recreates the TAH experience in print. Archaia Entertainment, the 2012 and 2011 Eisner Winner for Best Graphic Album New and 2011 Eisner Winner for Best Anthology, has committed to publishing the anthology should TAH reach its funding goal. Written by Acker & Blacker, the 136-page anthology will feature top artists from comics such as Ben Edlund, Jackson Publick, Dustin Weaver, Tom Fowler, Randy Bishop, Evan Larson, Chris Moreno, Natalie Nourigat, Joel Priddy, Doc Shaner, Jeff Stokely and more. Should the campaign exceed its initial funding goal of $50,000, all additional earnings are dedicated toward more exciting expansions of the TAH experience in other media, including a scripted webseries, a motion comic, and a long-awaited concert film.
Quixotic is incredibly happy to officially join forces with longtime friends and collaborators Ben Acker and Ben Blacker on such a wonderfully unique and beloved brand at Thrilling Adventure Hour. Visit our Kickstarter campaign today and support this great team! To learn more about our Kickstarter campaign, please enjoy our press release. For media inquiries / interview requests, please contact us.
10.4.12: Meteor Entertainment's HAWKEN was celebrated as an official 2012 selection for INDIECADE, the popular independent gaming convention taking place in Culver City, California. The convention featured console, online, handheld, and tabletop games independently produced by small development teams from all over the world. To learn more about this incredible convention, please visit their website.
9.15.12: Meteor Entertainment and Archaia Entertainment, two of Quixotic's constant cohorts, team up to exhibit at Comikaze 2012. With a massive booth situated in the front row for their main stage, Meteor and Archaia enjoyed a fantastic exhibition with live game testing for HAWKEN and exclusive signing events throughout the convention. Other exciting events of other Quixotic clients and collaborators included the "Creating Kids Comics" panel moderated by long-time collaborator Tim Beedle and the "The Thriling Adventure Hour" panel moderated by Heath Corson.
9.8.12: Jim Henson's TALE OF SAND was awarded two awards, Best Original Graphic Album and Best Single Issue or Story, at the 2012 The Harvey Awards, one of the comic book industry’s oldest and most respected awards. Archaia titles were nominated in four other Harvey Awards categories: The Killer Vol 3: Modus Vivendi for Best American Edition of Foreign Material; Fraggle Rock for Best Original Graphic Publication for Younger Readers; Jim Henson’s The Storyteller for Best Anthology; and Jim Henson’s Tale of Sand for Special Award for Excellence in Presentation.
8.22.12: LA-based non-profit organization The CineStory Foundation has teamed up with Quixotic Transmedia for a comprehensive rebranding of their corporate strategy with a focus on casting a stronger presence on multiple forms of media. Founded in 1995, CineStory is a 501(c)(3) nonprofit organization dedicated to nurturing new screenwriting talent through its annual screenwriting fellowship. CineStory's board and advisors include key creative personnel behind such films as Iron Man, Children of Men, The Dangerous Lives of Altar Boys, Finding Neverland, Band of Brothers, The Pacific, Wit, Nine Lives, Peter Pan and many others. CineStory is based in Los Angeles with a retreat center in Idyllwild, California. To learn more about CineStory, please visit their soon-to-be redesigned website.
7.13.12: The 24th Annual Will Eisner Comic Industry Awards (“The Eisners”) were held last night in the Indigo Ballroom of the Hilton San Diego Bayfront Hotel, showcasing the best in comics for 2011, and publisher Archaia is happy to announce it was honored with three awards for its original graphic novel hardcover, Jim Henson’s TALE OF SAND: Best Penciler/Inker (Ramón K. Pérez), Best Publication Design (Eric Skillman), and their top honor, Best Graphic Album New. As a result, TALE OF SAND has become a truly historic moment in comics:
Quixotic is incredibly happy for our friends at Archaia and The Jim Henson Company. So much passion was invested into TALE OF SAND, countless people fighting to produce a genuine tribute and testament to Jim Henson's legacy. With this triumph, we have not only achieved that goal, but also established a landmark precedent that has redefined the potential of branded entertainment in comics.
7.13.12: Hawken announced on Joe LeFavi's Comic-Con International panel "Transmedia in Graphic Novel Publishing" that Act Of Valor co-director Scott Waugh has signed on to direct a live action adaptation of HAWKEN. Warner Bros has signed on to make the movie. Read more here on Deadline Hollywood.
7.12.12: Quixotic Transmedia has announced their plans for Comic-Con International 2012 in San Diego:
Joe LeFavi will be signing at the Archaia booth every day of SDCC. Please check the signing schedule at the Archaia booth for details. Parties interested in meeting with Quixotic should contact our office at (323) 951-0556 or email us directly.
7.2.12: We are proud to announce that Archaia has been nominated for six Harvey Awards, with five of those nominations awarded to Archaia's line of graphic novels: THE STORYTELLER (Best Anthology), JIM HENSON'S TALE OF SAND (Special Award for Excellence in Presentation, Best Graphic Album Original, and Best Best Single Issue or Story), and FRAGGLE ROCK (Best Graphic Publication for Younger Readers). We are absolutely thrilled for our friends at Archaia and The Jim Henson Company, and sincerely congratulate all of the incredible writers, artists, and editors associated with the esteemed nominees.
6.29.12: Quixotic, Hawken, and Archaia teamed up to table at Anime Expo in Los Angeles, the world’s largest Anime event from June 29th - July 2nd. Parties interested in meeting with Quixotic should contact our office at (323) 951-0556 or email us directly.
6.12.12: Quixotic Transmedia is attending the 2012 Licensing Expo in Las Vegas from Monday, June 11th to Thursday, June 14th. Parties interested in meeting with Quixotic should contact our office at (323) 951-0556 or email us here.
6.7.12: One of Quixotic Transmedia's most esteemed clients, Meteor Entertainment, enjoyed an incredible showing at E3 2012. Becoming one of the most talked-about games at the Expo, HAWKEN was the recipient of numerous nominations and awards including "Editor's Choice Award" (The Verge), "Best Overall Title" (AwesomeRobo), "Nominations: Best of Show and Best Indie" (Destructoid), "Award: Best PC Game" (Destructoid), "Nomination: Best Multiplayer" (Gamer Rant), "Best of E3: Honorable Mention" (GameSpy), "Nominations: Best of Show, Best F2P, Best Indie, Best PC" (Gaming Irresponsibly), "Best of E3: Best PC (Honorable Mention)" (Attack of the Fanboy), "Biggest Grassroots Buzz" (Game Informer), "E3 2012: Top Five PC Games (Hawken #2)" (Gamer Live), "Best PC Game" (VideoGame Writers), and "Best PvP Game" (Examiner).
5.15.12: HAWKEN has announced their landmark distribution deal with Gaikai, the open cloud gaming platform. Gaikai will deliver HAWKEN as the first game utilizing their new high-performance Nvidia platform, distributing straight to consumers across the web including social networks like Facebook or on any Internet connected device including televisions, set-top boxes or tablets.
This groundbreaking deal solidifies HAWKEN as one of the most advanced and widely distributed free-to-play titles in cloud gaming history. Read the official press release to learn more about this incredible step forward for gamers everywhere!
5.12.12: At the Long Beach Comic-Con on Saturday, May 12th, Quixotic's Joe LeFavi was welcomed onto the panel "Creating Kids’ Comics". Moderated by Neo Edmund (JumpStart’s Windy Hollows, Jurassic Strike Force 5), LeFavi joined Tim Beedle (Muppet Robin Hood, Fraggle Rock), Paul Morrissey (The Incredibles, Mouse Guard), and Heather Nuhfer (Fraggle Rock, Strawberry Shortcake) as they discussed the current and future marketplace of kids comics, and the growing need for quality content for younger readers in the comics shop.
5.6.12: Joe LeFavi was happily welcomed to speak at 2012 Catalina Film Festival's "From Page to Screen Adaptation" panel on Sunday, May 6th. Moderated by Golan Ramras (VP of Development and Production at Hero Pictures), LeFavi joined fellow panelists Berkeley Breathed (Pulitzer Prize-winning cartoonist of Bloom County), Alex Schwartz (Dreamworks Animation producer), Fonda Snyder (Producer and President of Alchemy Ink), and the screenwriting duo Ron Friedman and Steve Bencich (Brother Bear, Chicken Little, Open Season).
The panel discussed both the benefits and challenges of adapting source materials in Film and TV, along with the creative freedom in developing published works behind stories destined for the big and small screen alike. The panel was well attended with 48,000 viewers watching the live streamed event, and we'd love to express our thanks to Golan, our fellow panelists, and the wonderful people at the Catalina Film Festival for inviting us to contribute to such a relevant debate!
5.2.12: Quixotic Transmedia was chosen for the second year in a row as one of the four transmedia innovators profiled on the final panel of Digital Hollywood's Transmedia Summit, co-sponsored by the Academy of Television Arts & Sciences. Alongside fellow panelists Andrew Hawn (VP, Iconoculture), Gordon Chu (VP, Metan Development Group), and Behnam Karbassi (NoMimes, Fourth Wall Studios), moderator Suzanne Stefanac faciltiated an engaging dialogue about the challenges and opportunities of transmedia storytelling in the entertainment industry.
We'd love to thank Digital Hollywood, Suzanne Stafanac, and all the wonderful people at Digital Hollywood for welcoming us into such an inspiring debate.
4.20.12: MTV interviews Joe LeFavi about his unique role on the upcoming graphic novel behind HAWKEN, the highly anticipated mech FPS debuting 12-12-12. Check out MTV's article awesomely entitled "Hawken Is Coming To Comics and Joe LeFavi Is Making That Happen" to learn more about the book and this exciting brand as a whole!
4.16.12: Quixotic is proud to announce the creative team behind HAWKEN, the original graphic novel prequel to Adhesive Games’ upcoming free-to-play mech FPS from indie game publisher Meteor Entertainment.
Written by Jeremy Barlow (Mass Effect: Homeworlds, Star Wars), the epic tale will span three decades, capturing key moments in the ambitious rise and tragic fall of this post-apocalyptic world and the pivotal few who determined its fate. Each key moment in the story will be presented by a new artist, whose unique style and mood fits the tone of the unfolding events. The anthology boasts an impressive army of visual talent, including Federico Dallocchio (Starcraft, Modern Warfare 2: Ghost, Suicide Squad), Nathan Fox (DMZ, The Haunt), Stefano Gaudiano (Daredevil, Amazing Spiderman), Michael Gaydos (Alias, True Blood), Bagus Hutomo (Shrapnel, Heavy Metal), Christopher Moeller (Iron Empires, JLA: League of One), Moritat (Elephantmen, Transmetropolitan), Alex Sanchez (Star Wars: The Old Republic, JSA Classified), Brian Thies (Winter Soldier, Dark Tower), Greg Tocchini (Last Days of American Crime, X-Force), and Francisco Ruiz Velasco (Inhumans, conceptual artist on Hellboy 2, The Hobbit, and Pacific Rim).
4.6.12: Quixotic's Joe LeFavi was thrilled to join fellow panelists Katherine Keller (Sequential Tart), Mike Richardson (Dark Horse Comics), Mark Veheiden (Falling Skies, Heroes), Mary Vogt (Pushing Daisies, Men in Black), and moderator Geoffrey Long (Microsoft) for "Creative Intersections: How Comics Fit into the Transmedia Ecology", the final panel of Transmedia Hollywood 3, an aggressive one-day conference hosted by USC and renowned transmedia theorist Henry Jenkins.
Everyone at Quixotic expresses our gratitude to Henry Jenkins and USC for inviting us to contribute to the discussion, and we thank all of our fellow panelists for such an engaging (and occasionally heated) debate!
4.4.12: We are excited to announce that Archaia has been nominated for five Eisner Awards for Jim Henson's TALE OF SAND, an original graphic novel of an unproduced, feature-length screenplay written by Jim Henson and Jerry Juhl, adapted by artist Ramón K. Pérez, published by Archaia. The book is up for Best Graphic Album–New, Best Penciller/Inker, Best Coloring, Best Lettering, and Best Publication Design. To read more about their nominations and the other nominees, please read the following press release.
3.31.12: Quixotic is proud to announce their next big pubilshing partnership with Archaia Black Label! Alongside Meteor Entertainment, Adhesive Games, and DJ2 Entertainment, Quixotic Transmedia will package and produce an original graphic novel anthology inspired by the upcoming free-to-play mech game HAWKEN!
While the game showcases the visually stunning and high action FPS experience, the graphic novel will expose the world’s vast mythology and explore the key characters and events motivating the war in the game itself. Reading the graphic novel is designed to not only serve as a narrative counterpart to the game, but also enrich the gaming experience with secret clues and codes that unlock special in-game features.
The Meteor-Archaia partnership was facilitated by Quixotic's founder Joe LeFavi, who spearheads business development for Archaia’s Black Label division, a unique development pipeline designed to work alongside entertainment brands eager to launch and expand into publishing. LeFavi will serve as executive editor and Archaia’s transmedia producer on the book.
To learn more about this incredible new campaign, please read our official press release or check out the variety of news sources covering the news today!
3.16.12: Joe LeFavi was welcomed onto another panel addessing Hollywood and their complex relationship with comic books, this time at Anaheim's WonderCon 2012 on the panel "Hollywood and Comics Collide". Moderated by Zenescope Entertainment producer Ben Jackendoff, other panelists included writer Kevin Grevioux ("Underworld"), director Jon Schnepp ("Metalocolypse"), Scott Mitchell Rosenberg (Chairman of Platinum Studios), and Jesse Berger (Executive Vice President of Radical Studios).
2.27.12: Quixotic Transmedia's founder, Joe LeFavi, has been chosen as a guest speaker on "Creative Intersections: How Comics Fit into the Transmedia Ecology", the fourth and final panel of Transmedia Hollywood 3, an aggressive one-day conference hosted by USC and moderated by world-renowned transmedia theorist Henry Jenkins. LeFavi will join Henry and other innovators in the publishing space such as Mike Richardson (CEO of Dark Horse Entertainment) to discuss transmedia and the ever-increasing role of comic books in Hollywood. The panel will take place on April 6, 2012 on the USC campus and tickets are available today.
To find out more about the conference, visit the official conference website. Information on the specific panels can be found on the press release featured on Henry Jenkin's blog. We are honored to participate in such a relevant discussion and we look forward to the debate.
11.14.11: Quixotic is proud to announce that IMMORTALS bowed as the #1 film in the world, generating $32M domestically and $68M worldwide – breaking records as the top earner for any 3D R-rated film in 2011... and the most successful box office opening in Relativity Media’s history.
Best of all, its box office triumph has been largely attributed to the overwhelming support from the fanboy audience. With an audience comprised of 60% males and 75% under the age of 35, every critic from CNN to the Hollywood Reporter solely attributed the surprise success of IMMORTALS to fanboys and fanboys alone. And since Quixotic was charged with the sole responsibility of engaging those fanboys and earning their respect, this box office success is not only a victory for Relativity Media, but a triumphant statement on the value of Quixotic's innovative transmedia marketing strategy.
Quixotic Transmedia, our publishing partner Archaia Entertainment, and our brand partners Alliance Films, Awestruck Marketing, IAMROGUE, Fandango, and Panelfy all aspired to prove that a quality graphic novel and an imaginative transmedia marketing campaign can result in box office success... and we succeeded. It is our hope that this case study sets an impressive precedent for how entertainment brands can thrive in the publishing world and beyond through the effective use of transmedia storytelling.
11.9.11: Quixotic Transmedia announces IMMORTALS: GODS AND HEROES HD, our first "SuperMedia" iOS fan experience by Panelfly, a leading smartphone and tablet application developer. This dynamic application offers an engaging transmedia fan experience built around Archaia’s acclaimed prequel anthology, and alongside the theatrical release of Relativity Media’s film, IMMORTALS. Check out the official press release and then download your version for the iPhone, iPod Touch, or iPad today!
10.19.11: Quixotic Transmedia's founder, Joe LeFavi, was welcomed as a speaker on Reports from the Cutting Edge of Storytelling — the grand finale panel that concluded the Transmedia Summit of the 2011 Digital Hollywood convention co-sponsored by the Academy of Television Arts & Sciences.
Digital Hollywood 2011 took place at the luxorious Ritz Carlton Hotel in Marina Del Ray, California. For more information on this annual convention, please visit Digital Hollywood's website.
10.16.11: Archaia Entertainment and Quixotic Transmedia are proud to announce that IMMORTALS: GODS AND HEROES has officially sold out of its current print run, making the release of our graphic novel produced alongside Relativity Media one of Archaia's break-out successes of 2011! Archaia and Quixotic would love to thank everyone associated with this extraordinary graphic novel and its innovative marketing campaign, including our friends at Relativity Media, IAMROGUE, and our wonderful creative team.
10.14.11: Archaia Entertainment announces a partnership with Panelfly, the innovative provider of interactive reading experiences on smart phones and tablets, to produce an Android and iOS app around IMMORTALS: GODS AND HEROES, the graphic novel produced alongside Relativity Media in support of their upcoming feature film, IMMORTALS. The app will premiere during the peak of the film's marketing campaign and launch on all platforms shortly before the film's theatrical relase on 11.11.11!
10.13.11: IMMORTALS: GODS AND HEROES seizes New York Comic-Con on October 13th, 2011 with a convention premiere of the graphic novel and a gorgeous gallery exhibit celebrating the artwork from the graphic novel right there on the convention floor! Fans and critics alike were wowed by the star-studded signings and exclusive events, resulting in a wildly successful convention for IMMORTALS and our publishing partner, Relativity Media.
9.21.11: Quixotic Transmedia teams up with Alliance Films, the Canadian film distributor of IMMORTALS, to faciliate the "Become Immortal" contest. One lucky winner will receive an original piece of art from one of the artists involved with the graphic novel IMMORTALS: GODS AND HEROES featuring their own likeness incorporated into the world of Mount Olympus.
The contest is co-sponsored by Alliance Films, Perseus Group Canada, and Archaia Entertainment. Visit Dose.ca/contests for full details.
9.26.11: Quixotic Transmedia co-produced a five-part video series documenting the creative process of IMMORTALS: GODS AND HEROES, the graphic novel anthology expanding the world mythology of Relativity Media's upcoming 3-D film, IMMORTALS.
The five-part documentary series premiered over the course of one week via a fun, community-building ARg. Each episode premiered on a different website, once per day appearing on USA Today, MTV Splash Page, io9, lA Times, or Comic Book Resources, and The Comics Beat. Fans were challenged to find and collect secret passwords embedded in each clip, which then unlocked an exclusive preview on the IAMROGUE website of a beautiful painted mural from one of the film’s conceptual designers, Rafael kayanan. Fans could then enter for a chance to win the actual mural signed by Rafael himself!
The video series was co-produced alongside the wonderful people at IAMROGUE. Our special thanks to Randall Cox, Nick Turner, Kendall Rhodes, Damon O'Steen, Jenni Powell, and the rest of the IAMROGUE team for their contributions to this unique and incredible series!
9.9.11: Have you ever heard of a national traveling art exhibit celebrating the sequential art produced for a tie-in graphic novel? Quixotic Transmedia is proud to collaborate with Relativity Media and Archaia Entertainment in championing our incredible art team on IMMORTALS: GODS AND HEROES with a traveling art exhibit touring five major cities before the awaited premiere of the epic 3-D film IMMORTALS.
The gallery opens on August 21, 2011 with a star-studded affair in Austin during Fantastic Fest, the largest genre film festival in the US! Future exhibits in San Francisco, New York, Chicago, and Los Angeles soon to arrive. The tour is sponsored by Relativity Media and faciltated by Quixotic Transmedia and Awestruck Marketing Group, a creative marketing experiential agency.
7.22.11: Quixotic Transmedia congratulates Archaia, our publishing partner, for winning the top two distinctions at the 2011 Eisner Awards — Best Graphic Novel of the Year (RETURN OF THE DAPPER MEN) and Best Anthology of the Year (MOUSE GUARD: LEGENDS OF THE GUARD) — while receiving nominations in all of the remaining top categories: Best Writer, Best Artist, Best Publication for Teens, Best reprint, Best cover Artist, and Best Publication Design... a rare and remarkable feat. We sincerely congratulate all of Archaia's distinguished winners and nominees!
7.15.11: Quixotic's founder, Joe LeFavi, has been selected to teach his course "The Graphic Novel is the Next Screenplay" at the 2011 Screenwriting Expo, the largest screenwriting expo in the US. LeFavi's course has been chosen for the exclusive "comics in Hollywood" career track alongside courses from veteran comics editor Barbara Kesel (WATCHMEN, HELLBOY) and screenwriters Ashley Miller and Zack Stenz (X-MEN: FIRST CLASS, THOR), Mark Fergus (IRON MAN, COWBOYS AND ALIENS), and Alfred Gough and Miles Millar (SPIDERMAN 2, SMALLVILLE).
5.17.11: Quixotic Transmedia and Relativity Media architect the innovative "Become Immortal" contest, an interactive social media campaign designed to unite the fan-bases behind the film and upcoming graphic novel into one vocal community. The contest invites fans to compete in an interactive online competition, where two winners are immortalized as actual Gods in the upcoming graphic novel and invited to the sold-out 2011 Comic-Con International to enjoy exclusive IMMORTALS events. The contest is sponsored by Relativity Media, Archaia Entertainment, and Fandango.
5.13.11: Quixotic Trasmedia's founder, Joe LeFavi, publishes an article for MovieBytes™ entitled "The Graphic Novel is the Next Screenplay," sharing his philosophy on why publishing is increasingly becoming a vital tool for the modern transmedia storyteller. Click here to read the article and learn more!
4.1.11: Quixotic Transmedia and Archaia Entertainment team up with Relativity Media to produce an original graphic novel anthology based within the world of their upcoming feature film 3-D epic, IMMORTALS.
To learm more about this exciting publishing partnership and the creative team involved with the high-profile book, please read our press release.
3.25.11: Quixotic Transmedia's founder, Joe LeFavi, joins The Writers Junction and No BullScript Consulting on their "The Executive Series for Screenwriters" lecture series, becoming their instructor and series expert on Hollywood's growing fascination with graphic novels, and how producers and screenwriters alike can reverse engineer their projects for this exciting medium.